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The brains behind your growth

AI gives you a plan. We give you an advantage.

In an era of instant strategies, “good” advice is everywhere. That means it is no longer a competitive edge.

If your strategy came from a prompt, you are already behind.

We build custom roadmaps based on real-world leadership. Then we help you run the play. You get a veteran marketing department leader at a fraction of the cost.

Find out how your marketing is actually performing. Free diagnostic. Five minutes.

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how we work
$6M to $80M+ Revenue growth at Grunt Style through brand strategy, acquisition systems, and a loyalty program generating $1M monthly
+31% Branded search growth at an Inc. 5000 law firm in 6 weeks. Zero paid spend. Built on organic content strategy alone.
7x The conversion rate lift when someone already knows your brand before they search. Brand awareness is not a soft metric.
How we work with you As much or as little involvement as you need. Every business is at a different stage and needs a different kind of help. Pick the model that fits where you are right now and we will build around it.
Strategic Advisor A fresh outside perspective. Real experience. No politics. You have a team and marketing is happening. What you need is someone who has actually done this at scale to look at what’s going on, tell you honestly what’s working and what isn’t, bring ideas you haven’t considered, and help you find audiences and angles your team is too close to see. Your team runs the work. We keep the strategy sharp.
Right for you if
  • You have an internal marketing team
  • Growth has plateaued and you can’t see why from the inside
  • You want senior strategic input without adding headcount
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Most Popular Strategic Partner Your team plus our expertise. The gaps filled. The strategy shared. You have a core team but specific gaps. Paid media, email, brand positioning, content strategy. We work alongside you to fill them. You also get a senior strategic mind on your problems every week. A small internal team paired with outside expertise is more effective than a large team operating without a real strategy.
Right for you if
  • You have 1 to 5 people in marketing
  • You have execution capability but strategic gaps
  • You need expertise in specific channels or disciplines
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Fractional Marketing Team We own the strategy. We own the execution. We own the results. You want marketing handled, not managed. We set the goals and KPIs together, then it is on us to get there. Strategy, execution, reporting, all of it. No managing vendors. No reviewing drafts. No figuring out who owns what. You focus on running your business. We focus on growing it.
Right for you if
  • You have little to no internal marketing team
  • You want one accountable partner, not a vendor roster
  • You want results, not reports
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How every engagement works We start with you. Within 30 days, things are moving.
Step 01 We learn your business fast Week one we are in it. We look at what you are doing, what is working, what to stop immediately, what to keep, and what to add. You get a clear picture of where you stand and a prioritized list of moves to make right away. Not after a month of meetings.
Step 02 We build the plan to get you there Based on where you are and where you want to go, we build the strategy and the roadmap. Which channels to prioritize, what to stop spending on, how to bring in new customers, and how to keep them. Specific to your business, built to move.
Step 03 We get it done with you Your team can run with the plan or we execute alongside you. Either way, within 30 days you have a clear strategy and things are already moving. We stay in it until the numbers are going in the right direction.
Why businesses work with us You work with us. Not an account manager you’ve never met. We stay small on purpose. Every client works directly with the founders. We’ve been inside enough businesses to know that strategy falls apart the moment it gets handed to someone who wasn’t in the room when it was made.
  • We’ve scaled a brand from $6M to $80M. We know what real growth actually requires.
  • We’ve managed P&Ls and made payroll. We look at your marketing in the context of your business, not in a vacuum.
  • We tell you the truth. If something isn’t working, we say so. If something doesn’t matter, we cut it.
  • We build systems your team can run without us. You’re not dependent on us to keep it going.
  • We stay until it works. That is not something most consultants will say.
Not sure where to start? Take the free Marketing Diagnostic and find out exactly where your marketing stands. Most businesses can feel that something is off. They just can’t name it. The diagnostic identifies which growth pattern you’re running, what’s driving it, and where to start. Free. Takes five minutes. No sales pitch on the other end. Take the free diagnostic →
Ready to talk? Let’s look at where you are and figure out the path forward. No pitch deck on the first call. We ask questions, look at what’s actually happening, and tell you honestly whether we’re the right fit. Schedule a Strategy Call

“The goal isn’t more marketing. It’s better decisions.”

Big Brain Strategy
The Fit

Who we’re best suited to help.

We’re a good fit if you have real customers and real revenue, you’re investing in marketing but want more confidence in the strategy, and you value clarity, focus, and senior perspective. We’re probably not a fit if you’re looking for quick wins without structural change, you want someone to “just run ads,” or you’re not open to questioning what you’ve already tried.

Schedule a Strategy Call

Good fit

You have real customers and real revenue. You’re investing in marketing but want more confidence in the strategy. You value clarity, focus, and senior perspective.

Not a fit

You’re looking for quick wins without structural change. You want someone to “just run ads.” You’re not open to questioning what you’ve already tried.

The Founders

Built by strategists.

Big Brain Strategy was founded by Mike Birt and Nada Djuric — two strategists who have built, scaled, and repaired marketing systems inside real businesses. Different backgrounds. Shared discipline. Strategy comes first. Always.

Meet the people behind the strategy.

Meet the Founders
overhead shot of a group of people having a meeting

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